Overview
The main objective here was to create an infographic based on a real company’s market. In this case I had to create a piece for Advanced Remarketing Services, which mainly deals with recycling cars and remarketing for further use. Considering the company is heavily involved in auto recycling I decided to create this infographic that lets consumers understand the value in recycling their old car.
Target Audience
This info-graphic was designed for the average consumer who may not know much about the automotive industry. It is also a way to help these people get real value like cash, tax write-offs, etc. for an old car. Advanced Remarketing Services (ARS) wants to take away the hassle of getting rid of an old car. Their company can be considered business to consumer because they are offering services directly for consumers.
Final Product
After story boarding and revising the info-graphic a few times, I believe that I came up with a pretty good piece that has valuable information in it. This graphic explains why recycling cars is a very beneficial solution for consumers, the environment, and businesses.
